Alumni Spotlight: Ian Barcarse
by Nicola Brown, MPC2014 Meet Ian Barcarse, Manager of Digital Marketing at York University. How did you arrive at your current role …
Upcoming Events – Fall 2017
Check out upcoming events, conferences, workshops and webinars in Canada from September 3, 2017, to December 3, 2017. Canadian Marketing Association: Morning …
MPC & PCAA News – Fall 2017
By Andreea Mihai, MPC2017 Congratulations to MPC Alumnae Winners of the G. Raymond Chang Outstanding Volunteer Awards! Alumnae Abigail Gamble (MPC2011) and …
Digital Marketing: Research Roundup
By Andreea Mihai, MPC2017 An increasingly critical frontier of communication studies, digital marketing channels enable new and unprecedented ways to reach and …
Congratulations to the PCAA Newsletter’s New Copyeditor Andreea Mihai
The PCAA would like to welcome Andreea Mihai as the new Copyeditor for the quarterly PCAA newsletter. Welcome to the team, Andreea! …
What We Miss When We Talk About “Digital Marketing”
By Nicola Brown, MPC2014 It’s hard to imagine how life could function today without the interwoven digital streams that support and enable …